Looking for a CRM Solution? Give Zoho CRM a Try!

 CRM Buyer: How can your products help your customers' bottom lines in the near term?

Vembu: We offer what I believe is the lowest cost

per seat pricing in the industry -- and it is a full, rich product.

This is not new pricing -- it has been a consistent philosophy, but it

is resonating even more in this economy. First three users are free,

and the fourth user is billed at (US)$12 per user per month.

CRM Buyer: What are some of the brightest spots for your company right now?

Vembu: We focus on small companies -- three-,

five-seat customers. But we are now seeing larger customers emerging,

such as 50 to 100. Also, there is a growing recognition of the maturity

of our product.

 CRM Buyer: What is it about your product that makes it better?

Vembu: As we move to becoming a more fully

integrated suite, customers get even more value for their money. Our

project management integration, for instance, includes that

functionality in the overall suite -- it is not something that has to

be integrated from another vendor. That is a serious consideration with

IT budgets under pressure now.

CRM Buyer: Besides the cost issue, how else do you compete with other names in this space?

Vembu: We are building up our other features, such

as email and calendaring. Those are a good way to get in a prospect's

door and then introduce them to other Zoho offerings.

 This weekend we switched to a new CRM system here at Elias.  I evaluated several different options including Salesforce.com and Highrise before ultimately selecing ZohoCRM.  It seemed like every system I looked at either was too simple or too expensive.

Since we are small, every penny counts and every minute saved is

valuable to us.  Our objective was to create a form on our website

where new potential clients can submit a request for more information. A CRM tool was desperately needed in order to collect the new contacts,

file them in on-demand software, trigger an immediate email to let them

know we will follow up soon, and send a notification email to me with

the info that they filled out on the form. Turns out this was harder to find than I expected.  Enter Zoho.

Other companies out there do this sort of thing, Zoho just does it for $25/month/user. 

So far I have customized the lead fields, mapped them to a form, and

pasted the HTML to our “Request a Quote” landing page.  Also, the

software is set to automatically send me an email with the completed

fields and create a follow up task due the next day.  Next week I plan to set up the triggered email response

to the interested client.